Harley-davidson Launches All-electric Motorcycle Brand 'livewire'

Harley has announced the new all-electric brand will kick off with a new model to be launched. The LiveWire ONE will actually have similar specifications so the announcement mostly involves brand positioning. Harley-Davidson has borrowed the moniker from its all-electric LiveWire motorcycle for its next chapter much in the same way that Audi is using E-Tron for its electric vehicle lineup.

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HOG today announces the launch of LiveWire as an all-electric motorcycle brand.

Harley-davidson launches all-electric motorcycle brand 'livewire'. LiveWire is more than just a motorcycle. By launching LiveWire as an all-electric brand we are seizing the opportunity to lead and define the market in EV Harley-Davidson. This comes after Harley-Davidson announced earlier this year they will create a 5 year plan and build an entire electric motorcycle division and the appointing of their first Chief Electric Vehicle Officer Ryan Morrissey.

Harley-Davidson best known for its heavyweight motorcycles is launching its own all-electric motorcycle brand LiveWire. After the appointment of Ryan Morrissey as Chief Electric Vehicle Officer CEVO the announcement came for a complete spin off of the Livewire name to the all electric motorcycle brand of Harley Davidson. But the nameplate will now spawn new electric offerings that.

The move comes after Harley-Davidson decided earlier this. The brand name Harley-Davidson currently adorns the electric LiveWire motorcycle but future electric bikes from the iconic American manufacturer may not feature its venerable name. MILWAUKEE May 10 2021 Harley-Davidson Inc.

Harley Davidson announces the launch of LiveWire as an all-electric motorcycle brand May 11 2021 May 11 2021 Guy Salens Uncategorized The first LiveWire branded motorcycle is scheduled to launch on July 8 2021 and to premiere at the International Motorcycle Show on July 9 2021. LiveWire is more than a motorcycle. Harley-Davidson launches new electric-only LiveWire brand.

LiveWire plans to redefine electric delivering the best experience for the urban rider with personality and soul. HOG today announces the launch of LiveWire as an all-electric motorcycle brand. Harley-Davidson announced that the Livewire would get an overhaul to become an all-electric stand alone brand known as LiveWire.

Named after Harleys. The LiveWire brand logo. American motorcycle maker Harley-Davidson has announced its plans to launch LiveWire as a standalone all-electric motorcycle brand.

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